Lorandi Matteo

Studente dottorato

Lorandi Matteo

Studente dottorato

MSc graduated in Management Engineering at Politecnico di Milano, with a specialization in Digital Business innovation.

He is currently working as a PhD candidate at the Department of Management, Economics and Industrial Engineering, where he is also part of the Marketing team.

His research aims at understanding virtual reality adoption drivers and barriers, with a focus on the tourism sector.

Ricerca

Research interests: Marketing Management, Immersive technologies management.

Research projects: Analysis of immersive technologies adoption drivers and barriers.

Supervisor: Giuliano Noci and Lucio Lamberti.